Ever wondered what really goes into making a distinctive tequila? Here's your chance to hear it straight from the founder. The Story Behind the Spirit brings Yéyo Tequila founder Jon Bullinger to Total Wine & More in St. Petersburg for a two-hour evening of tasting and storytelling on Wednesday, October 28.
What to Expect
Taste the spirit, hear the story. Jon walks guests through what sets Yéyo apart — the craft, the choices and the character behind every bottle — in a relaxed, up-close setting where you can ask questions and meet the man behind the brand.
Event Details
- When: Wednesday, October 28, 2026, 6:00–8:00 PM
- Where: Total Wine & More, 4880 Park Street N, St. Petersburg, FL 33709
- Cost: $25 per person
- Featuring: Yéyo Tequila founder Jon Bullinger
- Hosted by: Sheila Marie LE with St. Pete Total Wine × Yéyo Tequila
Who It's For
Tequila fans, curious sippers and anyone who loves a good founder story. If you're looking for a fun weeknight plan in Pinellas that's a step above the usual happy hour, this is it.
Reserve Your Spot
Tickets are sold through Total Wine & More — grab your spot for The Story Behind the Spirit here.
Want the Waterfront Version Too?
Jon is in town the night before as well. On Tuesday, October 27, he hosts Yéyo Tequila by the Bay: The Founder Experience on the Bay Deck at The CURRENT Hotel in Tampa — a full-portfolio tasting with food pairings for each expression. Make it a two-night Yéyo run.
Must be 21 or older to taste. Event details are set by the organizer and may change — check with Total Wine & More St. Petersburg before heading out.